Web Development & Digital Marketing for Hillstrip
EZ Advertize joined forces with Hillstrip, a dynamic travel agency specializing in curated travel experiences across India’s most enchanting destinations, from Himachal’s hill stations to the vibrant landscapes of Rajasthan, Kashmir, and beyond. Our collaboration involved designing and developing a polished, SEO-friendly website design embedded with scenic imagery, intuitive navigation, and mobile-optimized functionality. This empowered Hillstrip with a modern online presence aligned with their adventurous brand identity.
Beyond the website, EZ Advertize implemented a full-funnel digital marketing strategy, including targeted Google Ads campaigns to capture high-intent search traffic, strategic Meta Ads (on Facebook and Instagram) to build brand awareness, and comprehensive social media management. This ensured consistent, engaging posts that nurtured the travel-inspired community and encouraged conversions.
Challenge & Solution
Hillstrip faced the dual challenge of establishing a compelling online travel brand while driving actual bookings in a competitive digital landscape. Their website needed not just to look captivating, but also to function as a conversion engine. Meanwhile, their ad campaigns had to reach the right audience, travel enthusiasts ready to book.
We addressed this by developing a responsive, fast-loading travel website where engaging imagery met clear calls to action. Every page, from destination showcases to the contact form, was optimized for search visibility and user experience. Simultaneously, our Google Ads campaigns targeted keywords like Himachal tour packages, Rajasthan travel deals, and book Kashmir tour to tap into searching travelers. Meanwhile, our Meta Ads built emotional appeal through visually rich stories of Himalayan journeys and cultural escapes, driving traffic back to the site. Regularly scheduled social content reinforced brand voice, inspiring wanderlust and trust in the Hillstrip experience.
Final Result
Hillstrip’s new SEO-optimized travel website now serves as a powerful digital storefront, complemented by responsive design and user-focused navigation. The integrated Google and Meta ads elevated brand visibility, while social media engagement nurtured a loyal following. Together, this unified approach resulted in higher web traffic, more booking inquiries, and strengthened brand positioning as a trusted travel partner in India’s tourism space.
Project Information
- Category:Website Design, Digital Marketing, PPC & Social Media Management
- Author:EZ Advertize Team
- Start Date:15th September 2024
- End Date:20 February 2025