Driving Bookings and Leads for Marc Holidayers with Complete Digital Marketing

Client Background

Marc Holidayers is a travel agency with a variety of packages to India destinations. They provide easy and hassle-free travel with properly planned itineraries and individualized service. They required a robust web presence to highlight their packages and convert casual visitors into paying clients.

Challenge

Marc Holidayers required more than a simple web presence. They did not have a contemporary website that showcased their packages in a readable fashion and stimulated bookings. Their own social media accounts weren't strong or interesting enough to entice new clients. They required quality leads in a position to book, rather than merely casual interest. To add to this, they lacked an established video strategy to sell their services or advertise that would convert. They desired solid marketing assistance that would do it all on a daily basis and provide genuine, measurable results.

Goals

• Create a professional, easy-to-use website to display packages
• Build brand awareness and credibility on social media
• Post regularly with high-quality, travel-related content
• Design promotional posters and graphics for deals and locations
• Create high-quality video commercials to share their story
• Drive Meta ad campaigns that yield qualified leads
• Drive real bookings and inquiries through ongoing marketing

Our Strategy

We created a complete marketing plan tailored to Marc Holidayers. Our team designed and built their website (https://www.marcholidayers.com/) with an easy-to-navigate layout that showcased packages and destinations clearly. The site was built to convert visitors into leads with clear calls to action and clean design.

For social media, we created a daily posting schedule of travel photos, destination spotlights, package information, and customer testimonials. We ensured each post asked questions, was shareable, and prompted bookings. We created professional posters to advertise seasonal specials and new packages, ensuring their brand was neat and consistent across platforms.

We created compelling video commercials that shared their story, promoted destinations, and established trust among potential tourists. To advertise, we executed targeted Meta campaigns aimed at individuals actively considering booking vacations. We segmented audience targeting, tested creative, and optimized bids to maintain low costs while driving qualified leads.

Execution

We made the plan a reality with everyday, hands-on effort. The site went live with a contemporary look that facilitated easy browsing of packages and sending of inquiries. On social media, we handled their accounts on a daily basis, updating with pictures, videos, travel advice, and promotions that kept followers interested and inspired bookings.

We designed attention-grabbing posters for promos and distributed them across channels to ensure consistent branding. Our video team cut and edited short, engaging commercials that promoted destinations and package amenities, ideal for display on Meta Ads and organic posts.

We executed Meta ad campaigns with definite objectives: acquire serious lead booking leads. Our team tracked these ads on a daily basis, adjusting targeting and creative assets to maintain high lead quality and keep costs in check. Ongoing check-ins and reporting with the Marc Holidayers team ensured everyone was on the same page regarding goals and performance.

Results Achieved

• Debuted a contemporary website that converted visitors into leads
• Daily consistent social media presence with high engagement
• Clickable offers and promotional materials
• High-quality video ads establish credibility and drive bookings
• Effective Meta ad campaigns producing high-quality leads
• Consistent growth in actual bookings and travel inquiries

Client Testimonial

"EZ Advertize has been our complete marketing solution. From our website to our ads and social media, they do it all. We're receiving actual leads every day, our posts are great-looking, and our customers love the process. They've enabled us to grow in ways we were never able to achieve by ourselves." – Owner, Marc Holidayers

Conclusion

From website development and everyday social media to video creation and Meta Ads, EZ Advertize managed it all. As a result, Marc Holidayers was able to rise above the competition in a busy travel industry. Our active, day-to-day strategy transformed idle interest into genuine leads and bookings and enabled them to grow their business with confidence.

Interested in expanding your travel business and making actual bookings? Let EZ Advertize assist you in bringing customers in, establishing your brand, and increasing sales. Call now to begin.